{"id":6047,"date":"2025-11-10T12:33:12","date_gmt":"2025-11-10T11:33:12","guid":{"rendered":"https:\/\/gayk-rammen.com\/privacy-policy\/"},"modified":"2026-06-30T12:00:04","modified_gmt":"2026-06-30T10:00:04","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/gayk-rammen.com\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:96px;--awb-padding-bottom:96px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1256.6px;margin-left: calc(-3% \/ 2 );margin-right: calc(-3% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-stretch\" style=\"--awb-padding-right:40px;--awb-padding-left:40px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-bg-size:cover;--awb-width-large:100%;--awb-spacing-right-large:1.455%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.455%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.455%;--awb-spacing-left-medium:1.455%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.455%;--awb-spacing-left-small:1.455%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top:8px;--awb-margin-right:80px;--awb-margin-bottom:24px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:24px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left awb-responsive-type__disable\" style=\"margin:0;text-transform:none;\">GAYK Baumaschinen GmbH<\/h2><\/div><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-margin-right:40px;--awb-margin-bottom:40px;\"><h3>Privacy Policy<\/h3>\n<h2>1) Information on the collection of personal data and contact details of the controller<\/h2>\n<p><b>1.1<\/b> We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how we handle your personal data when you use our website. Personal data is any data that can be used to identify you personally.  <\/p>\n<p><b>1.2<\/b> The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is GAYK Baumaschinen GmbH, Dieselstra\u00dfe 3, 63762 Gro\u00dfostheim, Phone: 06026 978 85 0, Email: info@gayk-baumaschinen.de. The controller responsible for the processing of personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data. <\/p>\n<p><b>1.3<\/b> For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the string \u201chttps:\/\/\u201d and the padlock symbol in your browser\u2019s address bar.  <\/p>\n<h2>2) Data collection when you visit our website<\/h2>\n<p>When you use our website for informational purposes only, i.e. if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to our server (so-called \u201cserver log files\u201d). When you access our website, we collect the following data, which is technically necessary for us to display the website to you: <\/p>\n<ul>\n<li>Our visited website<\/li>\n<li>Date and time at the time of access<\/li>\n<li>Amount of data sent in bytes<\/li>\n<li>Source\/referrer from which you reached the page<\/li>\n<li>Browser used<\/li>\n<li>Operating system used<\/li>\n<li>IP address used (if applicable: in anonymised form)<\/li>\n<\/ul>\n<p>Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to subsequently review the server log files if there are specific indications of unlawful use.    <\/p>\n<h2>3) Content Delivery Network<\/h2>\n<p>Cloudflare<br \/>On our website, we use a so-called Content Delivery Network (\u201cCDN\u201d) provided by the technology service provider Cloudflare Inc., 101 Townsend St. San Francisco, CA 94107, USA (\u201cCloudflare\u201d). A Content Delivery Network is an online service that helps deliver large media files (such as graphics, page content or scripts) via a network of regionally distributed servers connected via the internet. Using Cloudflare\u2019s Content Delivery Network helps us optimise the loading speeds of our website.<br \/>Processing is carried out in accordance with Art. 6(1)(f) GDPR on the basis of our legitimate interest in secure and efficient provision, as well as improving the stability and functionality of our website.<br \/>We have concluded a data processing agreement with Cloudfare (Data Processing Addendum, available at <a href=\"https:\/\/www.cloudflare.com\/media\/pdf\/cloudflare-customer-dpa.pdf\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com<wbr\/>\/media<wbr\/>\/pdf<wbr\/>\/cloudflare-customer-dpa.pdf<\/a>), which obliges Cloudfare to protect the data of our website visitors and not to pass it on to third parties. For the transfer of data from the EU to the USA, Cloudfare relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.<br \/>Further information can be found in Cloudflare\u2019s privacy policy at: <a href=\"https:\/\/www.cloudflare.com\/privacypolicy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.cloudflare.com<wbr\/>\/privacypolicy<wbr\/>\/<\/a>   <\/p>\n<h2>4) Cookies<\/h2>\n<p>To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable your browser to be recognised the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. You can find the duration of the respective cookie storage in the overview of the cookie settings of your web browser.      <\/p>\n<p>In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies used by us, processing is carried out in accordance with Art. 6(1)(b) GDPR either for the performance of the contract, in accordance with Art. 6(1)(a) GDPR in the case of consent having been given, or in accordance with Art. 6(1)(f) GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the website visit.       <\/p>\n<p>Please note that you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or can exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find this information for the respective browsers at the following links:   <\/p>\n<p>Internet Explorer: <a href=\"https:\/\/support.microsoft.com\/de-de\/help\/17442\/windows-internet-explorer-delete-manage-cookies\" target=\"_blank\" rel=\"noopener\">https:\/\/support.microsoft.com<wbr\/>\/de-de<wbr\/>\/help<wbr\/>\/17442<wbr\/>\/windows-internet-explorer-delete-manage-cookies<\/a><br \/>Firefox: <a href=\"https:\/\/support.mozilla.org\/de\/kb\/cookies-erlauben-und-ablehnen\" target=\"_blank\" rel=\"noopener\">https:\/\/support.mozilla.org<wbr\/>\/de<wbr\/>\/kb<wbr\/>\/cookies-erlauben-und-ablehnen<\/a><br \/>Chrome: <a href=\"https:\/\/support.google.com\/chrome\/answer\/95647?hl=de&#038;hlrm=en\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com<wbr\/>\/chrome<wbr\/>\/answer<wbr\/>\/95647<wbr\/>?hl=de<wbr\/>&#038;hlrm=en<\/a><br \/>Safari: <a href=\"https:\/\/support.apple.com\/de-de\/guide\/safari\/sfri11471\/mac\" target=\"_blank\" rel=\"noopener\">https:\/\/support.apple.com<wbr\/>\/de-de<wbr\/>\/guide<wbr\/>\/safari<wbr\/>\/sfri11471<wbr\/>\/mac<\/a><br \/>Opera: <a href=\"https:\/\/help.opera.com\/de\/latest\/web-preferences\/#cookies\" target=\"_blank\" rel=\"noopener\">https:\/\/help.opera.com<wbr\/>\/de<wbr\/>\/latest<wbr\/>\/web-preferences<wbr\/>\/#cookies<\/a><\/p>\n<p>Please note that if cookies are not accepted, the functionality of our website may be limited.<\/p>\n<h2>5) Contacting us<\/h2>\n<p>When you contact us (e.g. via contact form or email), personal data is collected. Which data is collected when using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of responding to your enquiry and\/or for contacting you and the associated technical administration. The legal basis for processing this data is our legitimate interest in responding to your enquiry in accordance with Art. 6(1)(f) GDPR. If your contact is aimed at concluding a contract, an additional legal basis for processing is Art. 6(1)(b) GDPR. Your data will be deleted after your enquiry has been finally processed. This is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.          <\/p>\n<h2>6) Data processing when opening a customer account and for contract processing<\/h2>\n<p>In accordance with Art. 6(1)(b) GDPR, personal data is also collected and processed if you provide it to us for the performance of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. You can delete your customer account at any time by sending a message to the above address of the controller. We store and use the data you provide for contract processing. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or further use of data is permitted by law and reserved by us.      <\/p>\n<h2>7) Use of customer data for direct advertising<\/h2>\n<p>\u2013 Advertising by post<br \/>On the basis of our legitimate interest in personalised direct advertising, we reserve the right to store your first and last name, your postal address and \u2013 insofar as we have received these additional details from you within the scope of the contractual relationship \u2013 your title, academic degree, year of birth and your professional, industry or business designation in accordance with Art. 6(1)(f) GDPR and to use them to send you interesting offers and information about our products by post.<br \/>You can object to the storage and use of your data for this purpose at any time by sending a corresponding message to the controller.  <\/p>\n<h2>8) Data processing for order processing<\/h2>\n<p><b>8.1<\/b> \u2013 Transmission of image files for order processing by email<br \/>On our website, we offer customers the option of commissioning the personalisation of products by sending image files by email. The submitted image motif is used as a template for personalising the selected product. <br \/>Using the email address provided on the website, the customer can send one or more image files from the storage of the device used to us. We then collect, store and use the files transmitted in this way exclusively for the production of the personalised product within the meaning of the respective service description on our website. If the transmitted image files are passed on to special service providers for the production and processing of the order, you will be explicitly informed of this in the following paragraphs. No further disclosure will take place. If the transmitted files or the digital motifs contain personal data (in particular images of identifiable persons), all processing operations just mentioned are carried out exclusively for the purpose of processing your online order in accordance with Art. 6(1)(b) GDPR. After the order has been finally processed, the transmitted image files are automatically and completely deleted.       <\/p>\n<p><b>8.2<\/b> To the extent necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6(1)(b) GDPR.  <\/p>\n<p>If, on the basis of a corresponding contract, we owe you updates for goods with digital elements or for digital products, we process the contact data you provided when placing the order (name, address, email address) in order to inform you personally, within the scope of our statutory information obligations, of upcoming updates within the legally prescribed period via a suitable communication channel (e.g. by post or email) in accordance with Art. 6(1)(c) GDPR. Your contact data will be used strictly for the purpose of notifications about updates owed by us and will only be processed by us to the extent necessary for the respective information.   <\/p>\n<p>To process your order, we also work with the service provider(s) listed below, who support us in whole or in part in the performance of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information. <\/p>\n<p><b>8.3<\/b> To fulfil our contractual obligations to our customers, we work with external shipping partners. We pass on your name and your delivery address and, insofar as required for delivery, your telephone number, exclusively for the purpose of delivering goods, to a shipping partner selected by us in accordance with Art. 6(1)(b) GDPR.   <\/p>\n<p><b>8.4<\/b> Disclosure of personal data to shipping service providers<\/p>\n<p>\u2013 DHL<br \/>If the goods are delivered by the transport service provider DHL (DHL Paket GmbH, Str\u00e4\u00dfchensweg 10, 53113 Bonn), we will pass on your email address to DHL prior to delivery of the goods in accordance with Art. 6(1)(a) GDPR for the purpose of arranging a delivery date and\/or delivery notification, provided you have given your express consent for this during the ordering process. Otherwise, for the purpose of delivery, we will only pass on the recipient\u2019s name and delivery address to DHL in accordance with Art. 6(1)(b) GDPR. The data is only passed on insofar as this is necessary for the delivery of goods. In this case, prior coordination of the delivery date with DHL and\/or delivery notification is not possible.<br \/>Consent can be revoked at any time with effect for the <a href=\"https:\/\/infrarotheizstrahler24.de\/infrarotheizungen-die-zukunft-des-effizienten-heizens\/\">future<\/a> vis-\u00e0-vis the controller named above or vis-\u00e0-vis the transport service provider DHL.<br \/>\u2013 DPD<br \/>If the goods are delivered by the transport service provider DPD (DPD Deutschland GmbH, Wailandtstra\u00dfe 1, 63741 Aschaffenburg), we will pass on your email address and your telephone number to DPD prior to delivery of the goods in accordance with Art. 6(1)(a) GDPR for the purpose of arranging a delivery date and\/or delivery notification, provided you have given your express consent for this during the ordering process. Otherwise, for the purpose of delivery, we will only pass on the recipient\u2019s name and delivery address to DPD in accordance with Art. 6(1)(b) GDPR. The data is only passed on insofar as this is necessary for the delivery of goods. In this case, prior coordination of the delivery date with DPD and\/or delivery notification is not possible.              <br \/>Consent can be revoked at any time with effect for the future vis-\u00e0-vis the controller named above or vis-\u00e0-vis the transport service provider DPD.<br \/>\u2013 GLS<br \/>If the goods are delivered by the transport service provider GLS (General Logistics Systems Germany GmbH &#038; Co. OHG, GLS Germany-Stra\u00dfe 1 \u2013 7, 36286 Neuenstein), we will pass on your email address to GLS prior to delivery of the goods in accordance with Art. 6(1)(a) GDPR for the purpose of arranging a delivery date and\/or delivery notification, provided you have given your express consent for this during the ordering process.-Otherwise, for the purpose of delivery, we will only pass on the recipient\u2019s name and delivery address to GLS in accordance with Art. 6(1)(b) GDPR. The data is only passed on insofar as this is necessary for the delivery of goods. In this case, prior coordination of the delivery date with GLS and\/or the transmission of status information on shipment delivery is not possible.<br \/>Consent can be revoked at any time with effect for the future vis-\u00e0-vis the controller named above or vis-\u00e0-vis the transport service provider GLS.<br \/>\u2013 Hermes<br \/>If the goods are delivered by the transport service provider Hermes (Hermes Logistik Gruppe Deutschland GmbH, Essener Stra\u00dfe 89, 22419 Hamburg), we will pass on your email address to Hermes prior to delivery of the goods in accordance with Art. 6(1)(a) GDPR for the purpose of arranging a delivery date and\/or delivery notification, provided you have given your express consent for this during the ordering process. Otherwise, for the purpose of delivery, we will only pass on the recipient\u2019s name and delivery address to Hermes in accordance with Art. 6(1)(b) GDPR. The data is only passed on insofar as this is necessary for the delivery of goods. In this case, prior coordination of the delivery date with Hermes and\/or the transmission of status information on shipment delivery is not possible.<br \/>Consent can be revoked at any time with effect for the future vis-\u00e0-vis the controller named above or vis-\u00e0vis the transport service provider Hermes.<br \/>\u2013 UPS<br \/>If the goods are delivered by the transport service provider UPS (United Parcel Service Deutschland Inc. &#038; Co. OHG, G\u00f6rlitzer Stra\u00dfe 1, 41460 Neuss), we will pass on your email address to UPS prior to delivery of the goods in accordance with Art. 6(1)(a) GDPR for the purpose of arranging a delivery date and\/or delivery notification, provided you have given your express consent for this during the ordering process. Otherwise, for the purpose of delivery, we will only pass on the recipient\u2019s name and delivery address to UPS in accordance with Art. 6(1)(b) GDPR. The data is only passed on insofar as this is necessary for the delivery of goods. In this case, prior coordination of the delivery date with UPS and\/or the transmission of status information on shipment delivery is not possible.<br \/>Consent can be revoked at any time with effect for the future vis-\u00e0-vis the controller named above or vis-\u00e0-vis the transport service provider UPS.              <\/p>\n<p><b>8.5<\/b> Use of payment service providers (payment services)<\/p>\n<p>\u2013 abcfinance<br \/>If you select the payment method \u201cpurchase on account\u201d via abcfinance, you will be asked during the ordering process to provide your personal data (first and last name, street, house number, postcode, city, date of birth, email address and telephone number). In order to safeguard our legitimate interest in determining our customers\u2019 ability to pay, we will forward this data to abcfinance GmbH, Kamekestra\u00dfe 2-8, 50672 Cologne (\u201cabcfinance\u201d) for the purpose of a credit check in accordance with Art. 6(1)(f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), abcfinance checks whether the payment option you have selected can be granted with regard to payment and\/or default risks. For the decision as part of the application review, in addition to abcfinance\u2019s internal criteria in accordance with Art. 6(1)(f) GDPR, credit information from the following credit agency may also be included:<br \/>\u2013 Euler Hermes Forderungsmanagement Deutschland GmbH, Gasstra\u00dfe 29, 22761 Hamburg<br \/>The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data.<br \/>You can object to this processing of your data at any time by sending a message to the controller responsible for data processing or to abcfinance. However, abcfinance may still be entitled to process your personal data if this is necessary for contractual payment processing.<br \/>\u2013 Klarna<br \/>If you select a Klarna payment service, payment processing is carried out via Klarna Bank AB (publ), <a href=\"https:\/\/klarna.com\/de\/\" target=\"_blank\" rel=\"noopener\">https:\/\/klarna.com<wbr\/>\/de<wbr\/>\/<\/a>, Sveav\u00e4gen 46, 111 34 Stockholm, Sweden (hereinafter \u201cKlarna\u201d). To enable payment processing, your personal data (first and last name, street, house number, postcode, city, gender, email address, telephone number and IP address) as well as data related to the order (e.g. invoice amount, items, delivery method) will be passed on to Klarna for the purpose of identity and credit checks, provided you have expressly consented to this in accordance with Art. 6(1)(a) GDPR during the ordering process. You can view which credit agencies your data may be forwarded to here:              <br \/><a href=\"https:\/\/cdn.klarna.com\/1.0\/shared\/content\/legal\/terms\/0\/de_de\/credit_rating_agencies\" target=\"_blank\" rel=\"noopener\">https:\/\/cdn.klarna.com<wbr><\/wbr>\/1.0<wbr><\/wbr>\/shared<wbr><\/wbr>\/content<wbr><\/wbr>\/legal<wbr><\/wbr>\/terms<wbr><\/wbr>\/0<wbr><\/wbr>\/de_de<wbr><\/wbr>\/credit_rating_agencies<\/a><br \/>The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. Klarna uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, performance or termination of the contractual relationship.<br \/>You can revoke your consent at any time by sending a message to the controller responsible for data processing or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for contractual payment processing.<br \/>Your personal data will be processed in accordance with the applicable data protection regulations and in line with the information in Klarna\u2019s privacy policy for data subjects based in Germany     <a href=\"https:\/\/cdn.klarna.com\/1.0\/shared\/content\/legal\/terms\/0\/de_de\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/cdn.klarna.com<wbr><\/wbr>\/1.0<wbr><\/wbr>\/shared<wbr><\/wbr>\/content<wbr><\/wbr>\/legal<wbr><\/wbr>\/terms<wbr><\/wbr>\/0<wbr><\/wbr>\/de_de<wbr><\/wbr>\/privacy<\/a><br \/>or for data subjects based in Austria <a href=\"https:\/\/cdn.klarna.com\/1.0\/shared\/content\/legal\/terms\/0\/de_at\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/cdn.klarna.com<wbr><\/wbr>\/1.0<wbr><\/wbr>\/shared<wbr><\/wbr>\/content<wbr><\/wbr>\/legal<wbr><\/wbr>\/terms<wbr><\/wbr>\/0<wbr><\/wbr>\/de_at<wbr><\/wbr>\/privacy<\/a><br \/>processed.<br \/>\u2013 PayPal<br \/>If you pay via PayPal, credit card via PayPal, direct debit via PayPal or \u2013 if offered \u2013 \u201cpurchase on account\u201d or \u201cinstalment payment\u201d via PayPal, we will pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter \u201cPayPal\u201d) as part of payment processing. The data is passed on in accordance with Art. 6(1)(b) GDPR and only insofar as this is necessary for payment processing.<br \/>PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or \u2013 if offered \u2013 \u201cpurchase on account\u201d or \u201cinstalment payment\u201d via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6(1)(f) GDPR on the basis of PayPal\u2019s legitimate interest in determining your ability to pay. PayPal uses the result of the credit check with regard to the statistical probability of payment default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. Further information on data protection, including the credit agencies used, can be found in PayPal\u2019s privacy policy: <a href=\"https:\/\/www.paypal.com\/de\/webapps\/mpp\/ua\/privacy-full\" target=\"_blank\" rel=\"noopener\">https:\/\/www.paypal.com<wbr\/>\/de<wbr\/>\/webapps<wbr\/>\/mpp<wbr\/>\/ua<wbr\/>\/privacy-full<\/a><br \/>You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.            <\/p>\n<h2>9) Use of rating and trust seal graphics<\/h2>\n<p>ShopVote graphics<\/p>\n<p>To display our ShopVote seal and the reviews collected and\/or aggregated, we have integrated ShopVote graphics on this website.<\/p>\n<p>This serves to safeguard our overriding legitimate interests in the optimal marketing of our offering within the scope of a balancing of interests in accordance with Art. 6(1) sentence 1(f) GDPR. The ShopVote graphics and the services advertised with them are an offering of Blickreif GmbH, Schulstra\u00dfe 46, 80634 <a href=\"https:\/\/infrarotheizstrahler24.de\/hallenheizung-deutschland\/bayern\/muenchen\/\">Munich<\/a>.   <\/p>\n<p>When the ShopVote graphics are accessed, the web server automatically stores a so-called server log file, which contains, for example, your IP address, date and time of access, amount of data transferred and the source of access (access data) and documents the access. This access data is not evaluated and is automatically overwritten no later than seven days after the end of your visit to the site. No further personal data is collected or stored by the ShopVote graphics.  <\/p>\n<h2>10) Use of social media: videos<\/h2>\n<p>Use of YouTube videos<\/p>\n<p>This website uses the YouTube embedding function to display and play videos from the provider \u201cYouTube\u201d, which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (\u201cGoogle\u201d).<\/p>\n<p>The extended data protection mode is used, which, according to the provider, only initiates the storage of user information when the video(s) are played. If playback of embedded YouTube videos is started, the provider \u201cYouTube\u201d uses cookies to collect information about user behaviour. According to information from \u201cYouTube\u201d, these are used, among other things, to record video statistics, improve user-friendliness and prevent abusive practices. If you are logged in to Google, your data will be assigned directly to your account when you click on a video. If you do not want the assignment to your profile on YouTube, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. Such evaluation is carried out in particular in accordance with Art. 6(1)(f) GDPR on the basis of Google\u2019s legitimate interests in displaying personalised advertising, market research and\/or designing its website to meet needs. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. As part of the use of YouTube, personal data may also be transferred to the servers of Google LLC in the USA.<br \/>Regardless of whether the embedded videos are played, a connection to the Google network is established each time this website is accessed, which may trigger further data processing operations without our influence.           <\/p>\n<p>Further information on data protection at \u201cYouTube\u201d can be found in the YouTube Terms of Use at <a href=\"https:\/\/www.youtube.com\/static?template=terms\" target=\"_blank\" rel=\"noopener\">https:\/\/www.youtube.com<wbr\/>\/static<wbr\/>?template=terms<\/a> and in Google\u2019s privacy policy at <a href=\"https:\/\/www.google.de\/intl\/de\/policies\/privacy\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.de<wbr\/>\/intl<wbr\/>\/de<wbr\/>\/policies<wbr\/>\/privacy<\/a><\/p>\n<p>Where legally required, we have obtained your consent for the data processing described above in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the \u201ccookie consent tool\u201d provided on the website.    <\/p>\n<h2>11) Online marketing<\/h2>\n<p><b>11.1<\/b> Google AdSense<\/p>\n<p>This website uses Google AdSense, a web advertising service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (\u201cGoogle\u201d). Google AdSense uses so-called cookies, i.e. text files that are stored on your computer and enable an analysis of your use of the website. In addition, Google AdSense also uses so-called \u201cweb beacons\u201d (small invisible graphics) to collect information, which can be used to record, collect and evaluate simple actions such as visitor traffic on the website.  <\/p>\n<p>The information generated by the cookie and\/or web beacon (including your IP address) about your use of this website is generally transmitted to a Google server and stored there. This may also involve transmission to the servers of Google LLC in the USA.  <\/p>\n<p>Google uses the information obtained in this way to evaluate your usage behaviour with regard to the AdSense ads. The IP address transmitted by your browser as part of Google AdSense is not merged with other data held by Google. The information collected by Google may be transferred to third parties if required by law and\/or insofar as third parties process this data on behalf of Google.  <\/p>\n<p>Details on the processing triggered by Google AdSense and on how Google handles data from websites can be found here: <a href=\"https:\/\/policies.google.com\/technologies\/partner-sites\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com<wbr\/>\/technologies<wbr\/>\/partner-sites<\/a><\/p>\n<p>The data processing described is carried out in accordance with Art. 6(1)(f) GDPR for the purpose of targeted advertising to the user by third-party advertisers whose ads are displayed on this website on the basis of the evaluated user behaviour. This processing also serves our financial interest in exploiting the economic potential of our website by displaying personalised third-party advertising content for a fee.   <\/p>\n<p>Further information on Google\u2019s privacy policy can be found at the following internet address: <a href=\"https:\/\/www.google.de\/policies\/privacy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.de<wbr\/>\/policies<wbr\/>\/privacy<wbr\/>\/<\/a><\/p>\n<p>You can permanently disable cookies for ad preferences by preventing them via a corresponding setting in your browser software, or you can download and install the browser plug-in available at the following link:<br \/><a href=\"https:\/\/www.google.com\/settings\/ads\/plugin?hl=de\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.com<wbr\/>\/settings<wbr\/>\/ads<wbr\/>\/plugin<wbr\/>?hl=de<\/a><\/p>\n<p>Please note that certain functions of this website may not be available or may only be available to a limited extent if you have disabled the use of cookies.<\/p>\n<p>Where legally required, we have obtained your consent for the data processing described above in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above for lodging an objection.    <\/p>\n<p><b>11.2<\/b> Google Marketing Platform<\/p>\n<p>This website uses the online marketing tool Google Marketing Platform of the operator Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (\u201cGMP\u201d).<\/p>\n<p>GMP uses cookies to serve ads that are relevant to users, to improve campaign performance reports, or to prevent a user from seeing the same ads multiple times. Google uses a cookie ID to record which ads are served in which browser and can thus prevent them from being displayed multiple times. Processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6(1)(f) GDPR.    <\/p>\n<p>In addition, GMP can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a GMP ad and later, using the same browser, visits the advertiser\u2019s website and buys something via that website. According to Google, GMP cookies do not contain any personal information.  <\/p>\n<p>Due to the marketing tools used, your browser automatically establishes a direct connection to Google\u2019s server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our level of knowledge as follows: By integrating GMP, Google receives the information that you have accessed the relevant part of our website or clicked on one of our ads. If you are registered with a Google service, Google can associate the visit with your account. Even if you are not registered with Google or are not logged in, it is possible that the provider will obtain and store your IP address. As part of the use of GMP, personal data may also be transferred to the servers of Google LLC in the USA.     <\/p>\n<p>If you wish to object to participation in this tracking procedure, you can disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com (see <a href=\"https:\/\/www.google.de\/settings\/ads\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.de<wbr\/>\/settings<wbr\/>\/ads<\/a>), whereby this setting will be deleted if you disable your cookies. Alternatively, you can find out about the setting of cookies and make your desired settings at the Digital Advertising Alliance at www.aboutads.info. Finally, you can set your browser so that you are informed about the setting of cookies and can decide individually whether to accept them, or can exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.   <\/p>\n<p>Further information on GMP by Google\u2019s privacy policy can be found at the following internet address: <a href=\"https:\/\/www.google.de\/policies\/privacy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.de<wbr\/>\/policies<wbr\/>\/privacy<wbr\/>\/<\/a><\/p>\n<p>Where legally required, we have obtained your consent for the data processing described above in accordance with Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above for lodging an objection.    <\/p>\n<h2>12) Web analytics services<\/h2>\n<p><b>12.1<\/b> Google (Universal) Analytics<br \/>This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (&#8220;Google&#8221;). Google (Universal) Analytics uses so-called &#8220;cookies&#8221;; these are text files that are stored on your device and enable an analysis of your use of the website. The information generated by the cookie about your use of this website (including the truncated IP address) is generally transmitted to a Google server and stored there; this may also involve transmission to servers of Google LLC in the USA.<br \/>This website uses Google (Universal) Analytics exclusively with the extension &#8220;_anonymizeIp()&#8221;, which ensures anonymization of the IP address by truncation and excludes direct personal identification. Through this extension, your IP address is truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google LLC server in the USA and truncated there. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services related to website and internet use. In doing so, the IP address transmitted by your browser as part of Google (Universal) Analytics is not merged with other Google data.<br \/>Google Analytics also enables, via a special function known as &#8220;demographic characteristics&#8221;, the creation of statistics with statements about the age, gender and interests of site visitors based on an evaluation of interest-based advertising and with the inclusion of third-party information. This allows the definition and differentiation of user groups of the website for the purpose of target-group-optimized alignment of marketing measures. However, data sets collected via the &#8220;demographic characteristics&#8221; cannot be assigned to a specific person.<br \/>Details on the processing triggered by Google Analytics and on how Google handles data from websites can be found here: <a href=\"https:\/\/policies.google.com\/technologies\/partner-sites\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com<wbr\/>\/technologies<wbr\/>\/partner-sites<\/a><br \/>All processing described above, in particular the setting of Google Analytics cookies for reading information on the device used, is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. Without this consent, Google Analytics will not be used during your visit to the site.<br \/>You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the &#8220;cookie consent tool&#8221; provided on the website.              We have concluded a data processing agreement with Google for the use of Google Analytics, under which Google is obliged to protect the data of our site visitors and not to pass it on to third parties.<br \/>For the transfer of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA.<br \/>Further information on Google (Universal) Analytics can be found here: <a href=\"https:\/\/policies.google.com\/privacy?hl=de&#038;gl=de\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com<wbr\/>\/privacy<wbr\/>?hl=de<wbr\/>&#038;gl=de<\/a><\/p>\n<p><b>12.2<\/b> Google Analytics 4<br \/>This website uses Google Analytics 4, a service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (&#8220;Google&#8221;), which can be used to analyze the use of websites.<br \/>When using Google Analytics 4, so-called &#8220;cookies&#8221; are used by default. Cookies are text files that are stored on your device and enable an analysis of your use of a website. The information collected by cookies about your use of the website (including the IP address transmitted by your device, truncated by the last digits; see below) is generally transmitted to a Google server and stored and processed there. This may also involve the transfer of information to servers of Google LLC based in the USA and further processing of the information there.<br \/>When using Google Analytics 4, the IP address transmitted by your device when you use the website is, by default and automatically, always collected and processed only in anonymized form, so that direct personal identification of the collected information is excluded. This automatic anonymization takes place by Google truncating the last digits of the IP address transmitted by your device within member states of the European Union (EU) or other contracting states of the Agreement on the European Economic Area (EEA).<br \/>On our behalf, Google uses this and other information to evaluate your use of the website, to compile reports on your website activities and\/or usage behavior, and to provide us with other services related to your website use and internet use. In doing so, the truncated IP address transmitted by your device as part of Google Analytics 4 is not merged with other Google data. The data collected as part of the use of Google Analytics 4 is stored for 2 months and then deleted.<br \/>Google Analytics 4 also enables, via a special function known as &#8220;demographic characteristics&#8221;, the creation of statistics with statements about the age, gender and interests of website users based on an evaluation of interest-based advertising and with the inclusion of third-party information. This makes it possible to determine and distinguish user groups of the website for the purpose of target-group-optimized alignment of marketing measures. However, data collected via the &#8220;demographic characteristics&#8221; cannot be assigned to a specific person and therefore not to you personally. This data collected via the &#8220;demographic characteristics&#8221; function is stored for two months and then deleted.<br \/>All processing described above, in particular the setting of Google Analytics cookies for storing and reading information on the device you use to access the website, is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. Without your consent, Google Analytics 4 will not be used while you use the website. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service via the &#8220;cookie consent tool&#8221; provided on the website.              <br \/>In connection with this website, the Google Signals service is also used as an extension of Google Analytics 4. With Google Signals, we can have Google create cross-device reports (so-called &#8220;cross-device tracking&#8221;). If you have activated &#8220;personalized ads&#8221; in your Google account settings and linked your internet-enabled devices to your Google account, Google can, if you have consented to the use of Google Analytics 4 pursuant to Art. 6(1)(a) GDPR, analyze usage behavior across devices and create database models based on this. This takes into account logins and device types of all website users who were logged into a Google account and completed a conversion. The data shows, among other things, on which device you first clicked an ad and on which device the corresponding conversion took place. We do not receive any personal data from Google, but only statistics created on the basis of Google Signals. You have the option to deactivate the &#8220;personalized ads&#8221; function in your Google account settings and thus stop cross-device analysis in connection with Google Signals. Please follow the instructions on this page:           <a href=\"https:\/\/support.google.com\/ads\/answer\/2662922?hl=de\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com<wbr\/>\/ads<wbr\/>\/answer<wbr\/>\/2662922<wbr\/>?hl=de<\/a><br \/>Further information on Google Signals can be found at the following link:  <a href=\"https:\/\/support.google.com\/analytics\/answer\/7532985?hl=de\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com<wbr\/>\/analytics<wbr\/>\/answer<wbr\/>\/7532985<wbr\/>?hl=de<\/a><br \/>We have concluded a so-called data processing agreement with Google for our use of Google Analytics 4, under which Google is obliged to protect the data of our website users and not to pass it on to third parties.<br \/>To ensure compliance with the European level of data protection also in the event of any transfer of data from the EU or the EEA to the USA and possible further processing there, Google relies on the so-called standard contractual clauses of the European Commission, which we have contractually agreed with Google.<br \/>Further legal information on Google Analytics 4, including a copy of the standard contractual clauses mentioned, can be found at the following link:  <a href=\"https:\/\/policies.google.com\/privacy?hl=de&#038;gl=de\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com<wbr\/>\/privacy<wbr\/>?hl=de<wbr\/>&#038;gl=de<\/a><br \/>Details on the processing triggered by Google Analytics 4 and on how Google handles data from websites can be found here:  <a href=\"https:\/\/policies.google.com\/technologies\/partner-sites\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com<wbr\/>\/technologies<wbr\/>\/partner-sites<\/a><\/p>\n<h2>13) Retargeting\/ Remarketing\/ Referral advertising<\/h2>\n<p>Google Ads Remarketing<br \/>Our website uses the functions of Google Ads Remarketing. This allows us to advertise this website in Google search results as well as on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (&#8220;Google&#8221;). For this purpose, Google sets a cookie in your device&#8217;s browser, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you have visited. Processing is carried out on the basis of our legitimate interest in the optimal marketing of our website pursuant to Art. 6(1)(f) GDPR.<br \/>Further data processing only takes place if you have agreed with Google that your internet and app browser history will be linked by Google to your Google account and that information from your Google account will be used to personalize ads that you view on the web. If, in this case, you are logged into Google during your visit to our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transferred to servers of Google LLC in the USA.<br \/>Details on the processing triggered by Google Ads Remarketing and on how Google handles data from websites can be found here: <a href=\"https:\/\/policies.google.com\/technologies\/partner-sites\" target=\"_blank\" rel=\"noopener\">https:\/\/policies.google.com<wbr\/>\/technologies<wbr\/>\/partner-sites<\/a><br \/>You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available at the following link:         <br \/><a href=\"https:\/\/support.google.com\/ads\/answer\/7395996\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com<wbr\/>\/ads<wbr\/>\/answer<wbr\/>\/7395996<\/a>?<br \/>Further information and Google&#8217;s privacy policy regarding advertising and Google can be viewed here:<br \/><a href=\"https:\/\/www.google.com\/policies\/technologies\/ads\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.com<wbr\/>\/policies<wbr\/>\/technologies<wbr\/>\/ads<wbr\/>\/<\/a><br \/>Where legally required, we have obtained your consent for the processing of your data described above pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the &#8220;cookie consent tool&#8221; provided on the website or, alternatively, follow the option described above to lodge an objection.    <\/p>\n<h2>14) Tools and Miscellaneous<\/h2>\n<p><b>14.1<\/b> \u2013 Google Web Fonts<br \/>This site uses so-called web fonts provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (&#8220;Google&#8221;) for the uniform display of fonts. When you access a page, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.<br \/>For this purpose, the browser you use must connect to Google&#8217;s servers. This may also involve the transfer of personal data to servers of Google LLC in the USA. In this way, Google becomes aware that our website was accessed via your IP address. The processing of personal data in the course of establishing a connection with the font provider is carried out only if you have given us your explicit consent pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the &#8220;cookie consent tool&#8221; provided on the website. If your browser does not support web fonts, a standard font from your computer will be used.<br \/>Further information on Google Web Fonts can be found at <a href=\"https:\/\/developers.google.com\/fonts\/faq\" target=\"_blank\" rel=\"noopener\">https:\/\/developers.google.com<wbr\/>\/fonts<wbr\/>\/faq<\/a> and in Google&#8217;s privacy policy: <a href=\"https:\/\/www.google.com\/policies\/privacy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.com<wbr\/>\/policies<wbr\/>\/privacy<wbr\/>\/<\/a>         <\/p>\n<p><b>14.2<\/b> Google reCAPTCHA<\/p>\n<p>We also use the reCAPTCHA function of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (&#8220;Google&#8221;) on this website. This function primarily serves to distinguish whether an entry is made by a natural person or is abusively made by machine and automated processing. The service includes the transmission of the IP address and, if applicable, other data required by Google for the reCAPTCHA service to Google and is carried out pursuant to Art. 6(1)(f) GDPR on the basis of our legitimate interest in determining individual responsibility on the internet and preventing misuse and spam. As part of the use of Google reCAPTCHA, personal data may also be transferred to servers of Google LLC in the USA.      <\/p>\n<p>Further information on Google reCAPTCHA and Google&#8217;s privacy policy can be found at: <a href=\"https:\/\/www.google.com\/intl\/de\/policies\/privacy\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.google.com<wbr\/>\/intl<wbr\/>\/de<wbr\/>\/policies<wbr\/>\/privacy<wbr\/>\/<\/a><\/p>\n<p>Where legally required, we have obtained your consent for the processing of your data described above pursuant to Art. 6(1)(a) GDPR. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option described above to lodge an objection.    <\/p>\n<p><b>14.3<\/b> Google Customer Reviews (formerly Google Certified Shops program)<\/p>\n<p>We work with Google as part of the &#8220;Google Customer Reviews&#8221; program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (&#8220;Google&#8221;). This program gives us the opportunity to obtain customer reviews from users of our website. After making a purchase on our website, you will be asked whether you would like to participate in an email survey from Google. If you give your consent pursuant to Art. 6(1)(a) GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate your purchase experience on our website. The rating you submit will then be aggregated with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. In addition, your rating will be used for Google Seller Ratings. As part of the use of Google Customer Reviews, personal data may also be transferred to servers of Google LLC in the USA.          <\/p>\n<p>You can revoke your consent at any time by sending a message to the controller responsible for data processing or to Google.<\/p>\n<p>Further information on Google&#8217;s data protection in connection with the Google Customer Reviews program can be accessed via the link below: <a href=\"https:\/\/support.google.com\/merchants\/answer\/7188525?hl=de\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com<wbr\/>\/merchants<wbr\/>\/answer<wbr\/>\/7188525<wbr\/>?hl=de<\/a><\/p>\n<p>Further information on data protection for Google Seller Ratings can be found at this link: <a href=\"https:\/\/support.google.com\/google-ads\/answer\/2375474\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com<wbr\/>\/google-ads<wbr\/>\/answer<wbr\/>\/2375474<\/a><\/p>\n<h2>15) Rights of the data subject<\/h2>\n<p><b>15.1<\/b> Applicable data protection law grants you the following data subject rights (rights of access and intervention) vis-\u00e0-vis the controller with regard to the processing of your personal data, whereby reference is made to the stated legal basis for the respective requirements for exercising these rights:<\/p>\n<ul>\n<li>Right of access pursuant to Art. 15 GDPR;<\/li>\n<li>Right to rectification pursuant to Art. 16 GDPR;<\/li>\n<li>Right to erasure pursuant to Art. 17 GDPR;<\/li>\n<li>Right to restriction of processing pursuant to Art. 18 GDPR;<\/li>\n<li>Right to be informed pursuant to Art. 19 GDPR;<\/li>\n<li>Right to data portability pursuant to Art. 20 GDPR;<\/li>\n<li>Right to withdraw consent granted pursuant to Art. 7(3) GDPR; <\/li>\n<li>Right to lodge a complaint pursuant to Art. 77 GDPR.<\/li>\n<\/ul>\n<p><b>15.2<\/b> RIGHT TO OBJECT<\/p>\n<p>IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME, FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.<br \/>IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENSE OF LEGAL CLAIMS. <\/p>\n<p>IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSES OF SUCH ADVERTISING. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE. <\/p>\n<p>IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.<\/p>\n<h2>16) Duration of storage of personal data<\/h2>\n<p>The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing and\u2014where applicable\u2014additionally by the respective statutory retention period (e.g. retention periods under commercial and tax law).<\/p>\n<p>When processing personal data on the basis of explicit consent pursuant to Art. 6(1)(a) GDPR, this data is stored until the data subject revokes their consent.  <\/p>\n<p>If statutory retention periods exist for data processed in the context of contractual or quasi-contractual obligations on the basis of Art. 6(1)(b) GDPR, this data is routinely deleted after expiry of the retention periods, provided it is no longer required for contract performance or contract initiation and\/or we no longer have a legitimate interest in further storage.  <\/p>\n<p>When processing personal data on the basis of Art. 6(1)(f) GDPR, this data is stored until the data subject exercises their right to object pursuant to Art. 21(1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights and freedoms of the data subject, or the processing serves the establishment, exercise or defense of legal claims.   <\/p>\n<p>When processing personal data for the purposes of direct marketing on the basis of Art. 6(1)(f) GDPR, this data is stored until the data subject exercises their right to object pursuant to Art. 21(2) GDPR.   <\/p>\n<p>Unless otherwise stated in the other information in this policy on specific processing situations, stored personal data is otherwise deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.<\/p>\n<\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:1;width:100%;\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"ai_generated_summary":"","footnotes":""},"class_list":["post-6047","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - 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